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Category: Latest News

Lowrance touch displays offer fully integrated Mercury engine data

March 3, 2016
Lowrance, a world-leading brand in fishing electronics since 1957, announced today that in partnership with Mercury Marine. The full line of Lowrance HDS Gen3 and HDS Gen2 Touch multifunction disp

Introducing full integrated Mercury engine data with Simrad GO, NSS & NSO

In partnership with Mercury, the full line of Simrad GO, NSS evo2 and NSO evo2 multifunction displays will soon receive a new software upgrade. The new upgrade adds powerful functionality with the

Simrad® announces GO5 & GO7 XSE Chartplotter Navigation Displays

December 8, 2015
Simrad GO Series Expanded Sonar Edition Delivers Built-in TotalScan™, StructureScan® HD, DownScan Imaging™ and ForwardScan™ Sonar in 7-inch and All-New 5-inch Displays Coming in 2016, the Si

Lowrance® Announces Elite TI Series Fishfinder/Chartplotter

New Touchscreen Displays Deliver Incredible Performance At An Affordable Price Lowrance® is proud to announce the launch of a new, premium Elite Ti standalone series of fishfinder/chartplotters. T

The New Dedicated Simrad® 9” and 16” Fishfinder for the Commercial Fishing Market

December 2, 2015
Simrad are pleased to announce the new Simrad® S2009 and S2016 Fishfinder systems featuring Simrad CHIRP technology for precise echo sounding detail. These “stand alone” Fishfinder systems are de

Lowrance Launches 3D Sonar – StructureScan 3D

November 30, 2015
Lowrance®, a world-leading brand in fishing electronics since 1957, has announced the release of a game-changing, sonar-imaging system – Lowrance StructureScan® 3D. Lowrance StructureScan 3D al

Lowrance Announces Wireless Pilot Controller

New Autopilot Control Provides Total Freedom From the Helm Lowrance® announced today the release of the compact Wireless Pilot Controller. Providing complete control to anglers, no matter where th

Simrad Halo Radar Wins Design Awards at METS 2015

World’s first recreational solid-state, open-array radar with Pulse Compression technology We proud to announce Simrad HALO™ Pulse Compression Radar range, the world’s first high-performance